Finally yesterday, with the ball drop in Manhattan, New York, we said goodbye to 2022 beyond memory, and finally welcomed the hopeful 2023. As every year, we have time to look back on the year and experience gratitude and regret at the same time as we wrap up the year and welcome the new year. While experiencing the unprecedented situation of the pandemic in real life, someone would have finished the year with gratitude and someone with painful times. How was your last 2022? Was it a year full of gratitude, or was it a very difficult and difficult year? Because we humans are really selfish, we store things we are grateful for deep in our memories, but we store hard, difficult, unfair memories in a place where we can retrieve them most easily. So, when the opportunity arises, it is so easily brought up in our thoughts and emotions. Do you think the world is unfair? In fact, in the field of life that we encounter every day, it seems that there are many groups to claim that the world is unfair. It is true that the world we still live in faces invisible injustice according to the degree of possession of material value and power. Sometimes, someone may still be enduring day by day, acutely feeling the disregard, alienation, and injustice that comes from lack of possession. At the boundary of this fairness and inequality, what kind of attitude should we live this year in 2023, which we have newly welcomed?
On July 20, 1769, Apollo 11 landed on the surface of the moon and Neil Armstrong left the first human footprint on the surface of the human race. Do you know how this incident that brought joy and pleasure to all Americans came to be? Below is a part of the transcript of President John F. Kennedy’s address to the nation.
“We choose to go to the moon. We choose to go to the moon. We choose to go to the moon in this decade and do the other things, not because they are easy, but because they are hard, … Well, space is there, and we’re going to climb it, and the moon and the planets are there, and new hopes for knowledge and peace are there. And, therefore, as we set sail we ask God’s blessing on the most hazardous and dangerous and greatest adventure on which man has ever embarked. Thank you.”


President Kennedy gave the people a challenge that we must face in the future, and also gave hope that it will be done.
People believed him not because he had the ability to do what he said, but because he gave them hope that they could do it. The place we live in is a hopeless real world, but people with hope in their hearts can have an obligatory attitude of doing what they have to do without collapsing despite the difficulties of reality. Hope is to walk on such a narrow road, rejoice day and night, and give strength to smile and walk up without giving up even in the midst of hardship. Hope itself is never an obligation in life, but those who act on it can never give up hope.
2023 is now the beginning. What are you hoping for this year?
No matter how high a mountain is, you have to take the first step to climb it. As a result of delivering a message of hope to the people through President Kennedy’s speech and preparing with all our might, just as the United States was able to land the first man on the moon for the first time in the world, we hope that you and your family will work hard to hope for what they want this year.
We, Woodambitious, will also strive to offer our customers better Rustic Farmhouse products at lower prices and quality this year, and we promise to do our best to return more love and appreciation to our society with the ‘The Giving Tree’ project based on our business philosophy.